I was the in-house graphic designer for WSM Performance Parts (Bohemia, NY). My main role was to design and maintain their 3 catalogs: PWC, Off-Road, Marine.
During my tenure as the In-House Graphic Designer for WSM, I was primarily responsible for their catalog design. In that role, I improved the aesthetic and accuracy of each issue, I worked closely with tech support to create and implement improvements to their inventory system, and I designed a work-flow process that incorporates variable automated data to ensure accuracy with pricing and content.
I had the opportunity to design and develop all packaging for new and existing products. I worked closely with the tech team and the overseas printers to ensure the quality and consistency of each project